Integrated Product Development
Integrated Product Development (IPD) is not a discrete tool. It is a structure of work and best practices that causes people to work together more effectively with better communications and metrics that connect the entire value chain.
IPD goes beyond the product development team which traditionally resides within engineering and connects all the functions including: Marketing, Sales, Research and Development, Purchasing, Production, etc…
When properly implemented, IPD creates a formidable competitive advantage. Download this Integrated Product Development White Paper to learn about good ways to connect the entire value chain to deliver products and services on target.